Breaking the Spell: How to Solve Your Chronic Business Problems /  by Alexander Lyadov

If a serious problem is not being solved, one has to endure it, right? Moreover, in order to accommodate it, one must change his (or her) lifestyle. Various lubricants, crutches, and services are acquired to either eliminate or at least alleviate the negative symptoms. Eventually, the daily ritual of applying creams, spending on medication, and limiting mobility become the norm, and no one even thinks about changing the status quo.

If the "patient" has locked himself in a cluster, for example, by communicating with a limited circle of people, the situation worsens and the person remains marinating for years in his own misconceptions. The only chance to wake up from this obsession is to emerge from the cocoon into the light. Thus, on a domestic level, when inviting guests over, the hosts suddenly realize with horror the mess in their own home.

External shock can also awaken a person from their carefully built but fragile coping mechanisms and habits around a chronic problem. In desperation, one has to look for quick hacks, resorting to unimaginable things, burning nerves, and paying huge amounts of cash.

Interestingly, the dynamics described above are the same for individuals, communities, and companies. If we do not prefer the sobering effect of fate's bite, the only ecological way to break the spell is to receive a sober, honest, and independent answer from outside to the question, "Why is my hateful problem so strangely stubborn?" But first, there must be the realization, "What is wrong with my business? I honestly don't know what to do."

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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Why Is the Last Mission Doomed? /  by Alexander Lyadov

Dear, I promise, this is the last time! - says a con artist or movie hero to his girlfriend before embarking on a dangerous mission. The prediction comes true, but not at all as he had hoped. Instead of freedom, he finds himself in prison, instead of luxury, poverty, and instead of a Piña Colada, a bullet in his head.

Hollywood got it right — life follows the same script. The last set in weightlifting is particularly tricky. Experts pay special attention to the getting out of the starvation mode and landing with a parachute. When I hear "That's it, the last fight!" in jiu-jitsu, I whisper to myself, "I could do a couple more," even if I'm completely exhausted. Why?

The word "last" dramatically increases the importance of what is happening due to the transition from one state to another. At the same time, awareness is reduced because one's mind is already far away. There is a loss of context, which for a risky activity means a cascade of errors and imminent collapse. .

Experienced entrepreneurs try to maintain a clear mind and to do so, they reduce the importance of upcoming events, whether it's a business sale or signing a key client. Instead of thinking, "I'll make a cashout and live in paradise!", they think, "The local business is more or less clear. The question is how to systematically enter the market in the US."

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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The Anatomy of Collapse /  by Alexander Lyadov

 

How does the collapse of an individual, business, or state occur?

Shockingly, the process is the same when observed from a high level.

For a long time everything seems fine, except for strange signals that make one raise your eyebrows, shrug his shoulders or curl your lips in disdain.

Metaphorically speaking, there are cracks appearing here and there in the ship of life, through which icy water tries to seep in.

One crack is plugged with whatever is at hand, a bucket is placed under another, and the discomfort of the third is somehow endured.

The situation resembles a juggler who gradually increases the number of objects hovering over his head.

The fragility of the system increases, and it becomes clear that it is doomed, although it is impossible to predict when the collapse will occur and what will trigger it.

The point is that the vulnerable points gradually stop being local and unite their destructive powers.

That is why experienced entrepreneurs are paranoid about the appearance, repetition, and especially the multiplication of anomalous facts.

Such vigilance not only allows a business to survive, but also helps the founders take the business to the next level, as hidden value can be found in every anomaly.

So, are there any weird things happening in your company?

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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The Hidden Source of Your Negotiation Problems /  by Alexander Lyadov

 

Why reducing your partner's anxiety in negotiations is advantageous?

Confusion, nervousness, and fear drive rationality out of communication.

Your words may be misinterpreted or misunderstood.

As a result, the deal will fall apart, or the agreement will wear you out, and a three-page contract will turn into a multivolume Talmud.

For the common good, it is necessary that your partner remains calm like a well-fed python.

What causes great anxiety? Uncertainty, complexity, ambiguity, etc.

And in negotiations, the source of uncertainty for your partner is you.

Even if you ask yourself "Why should I?", it is better to take on this responsibility.

This allows you to discover the chaos within yourself that has already caused partnerships, initiatives or deals to fail.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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Who is a Founder and Who Isn't? /  by Alexander Lyadov

 

What is your definition of a business founder?

In my opinion, it's someone who cares more than anyone else.

An employee can afford to forget about work at 6 p.m.

A creditor only cares about the repayment schedule of the principal and interest.

An investor is concerned about how portfolio company KPIs translate into ROI.

But for founders, the state of their business is the #1 priority 24/7/365.

Entrepreneurs lose interest in their business in three cases.

First, when they burn out for one reason or another.

Second, when they close or, on the contrary, sell their business.

Third, if their new business is 10x better than their current one.

Until then, their minds and subconscious are busy finding ways out of the next impasse.

They simply can't not do it, because to see a market opportunity and not seize it would be to cease to be themselves.

The founders would like to share their burden, but unfortunately there are no takers for the responsibilities — only for the rights.

If you want to have a share in the business or make a successful career, then you have probably already guessed what the "secret" is.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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Where Do Ideas Come from? /  by Alexander Lyadov

Unknown artist

 

It is a great mystery where and how ideas come from.

What happens to them afterward is clear to everyone.

If zero is phantom, then one can be scaled to a billion.

Everything around us is made up of ideas poured into the form of things.

Moments before the lightning strike of insight, humanity was in the dark.

Suddenly - bam! Nothing gave birth to Something. The world changed forever.

Only someone unfamiliar with creativity fails to appreciate this revolution.

The creator, however, is aware of his (or her) narcotic dependence on the dealer of stunning ideas, whose face he has never seen.

Knowing that without this source, he is nothing, fills him with humility, awe, and gratitude for the privilege.

And the more often a person stays on the border where μεταμόρφωσις boils, the more flexible his mental framework becomes, and the stronger the connection between the source and the creator.

Mental flexibility reveals to him the hidden valuable meaning of even the darkest events.

Therefore, a true creator is a living paradox, a blend of "+" and "-".

So he is almost no longer afraid of conflict, stagnation, and emptiness.

He has often seen how just one thought turns lead into gold.

That is why, for example, a founder is calm when everything around him seems to be falling apart.

Because he is both an ambassador of Order and Chaos.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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The Future of Business Communication — Pigeons or Morse Code? /  by Alexander Lyadov

Does the depth of conversation disappear if it's not in person, but on video call?

Can a multi-million dollar deal be closed without personal meetings?

What if, instead of lying on an office couch, the client calls a psychoanalyst?

It seems that changing the channel of communication threatens relationships.

But a psychotherapist I know insists: "Not at all. A warm alliance is either there or it's not."

The connection between people is different and greater than all the channels.

Hearing, seeing or feeling that you are the most important person to your interlocutor at the moment, what difference does it make?

In other words, what people exchange, not how they exchange, matters.

Actually, that's why the opposite phenomenon is also known — empty speech.

But has it not long been known that it is easier to resolve conflicts face-to-face than via email?

Indeed, the channel becomes significant when there is no trust between people.

Immediately doubts, prejudices and anxieties awaken, distorting every word, hum or gesture to the core.

In conclusion, as long as there is trust between you and your partner, client, or investor, you can communicate with them using any means, even pigeons or Morse code.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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The Curse of the Beginner /  by Alexander Lyadov

Let's say you decided to run, swim or jujitsu.

Should you buy fancy equipment? Definitely not!

Rest assured, you'll only wear chic sneakers a couple of times.

Either way, you will soon give up on the sport. How come?

The very fact of such a purchase means that your energy is directed in the wrong place.

You forgot that function determines form, not the other way around.

A fancy kimono is something a white belt still has to earn.

The Olympic gods expect sacrifices from you — X number of fights or Y kilometers.

Better to take old sneakers or borrow your friend's kimono.

After a few months, you will know what is essential and what can be neglected.

You may find that last year's swimwear is still functional, but your daughter's goggles need to be replaced ASAP.

Experienced entrepreneurs operate in the same way in their business.

They upgrade their tools based on necessity, not just wishes.

Only when the stone picked from the ground drives in nails with a profit, is a very high-quality hammer bought.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

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"I have an important business decision to make. Can you help me?
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Oxygen: The Ultimate Entrepreneurial Hack /  by Alexander Lyadov

 

Assuming you are into running, swimming, or wrestling.

What would you say is the most important aspect of these sports?

When you first start practicing any of them, the answer is not obvious.

A beginner is bombarded with nuances of technique, strategy, tactics, strength, endurance, equipment, and so on.

Only after years of practice, you realize that the most crucial thing was right in front of you, even under your nose.

I'm talking about breathing - the cornerstone of any activity.

The O2:CO2 ratio can either stimulate or end life.

The pace and duration of fights are determined by whether the grappler knows how to breathe correctly to replenish energy and reduce stress.

Stress deteriorates the quality of decisions and initiates a spiral of mistakes leading to a bottom littered with wrecks of sunken ships.

Eventually, any Master returns to where it all started - exhale-inhale.

Business is also a sport, one of the highest achievements where "athletes" constantly try to create an advantage that no one else has.

Founders spend colossal resources on an arms race.

And yet, they may already own what they need most.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

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The potential of the position take /  by Alexander Lyadov

Unknown photographer

What business idea is unbearable for many people?

To be successful, we need to focus our efforts on the long term.

And what does everyone crave? To win the prize, all at once.

Even the most productive businessmen feel that itch.

But unlike others, it does not overpower them.

Why? They're motivated by the process of getting closer to their goal.

They are sure that sooner or later they will reach their destination.

They only wonder, "Have I advanced today or not?"

Then yesterday's achievement as such has no value.

More important is whether it serves as a springboard to leap to a new height.

This attitude almost removes the weight of current victories and failures.

All of this is just a blueprint for what the future may hold.

The entrepreneur, like a flying squirrel, jumps from one branch to another without trying to pick the ideal out of them.

John Danaher, one of the best Brazilian jiu-jitsu trainers in the world, put it this way: "Sometimes the true value of the position is not the position itself, but the potential it has to function as a gateway for a future reward."

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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Why Success Today is a Myth? /  by Alexander Lyadov

Unknown artist

 

Why is it so difficult to judge your or someone else's success today?

Tomorrow, things may either crash down or soar up.

In both scenarios chance plays a big role.

In this sense, there is no today but only preparation for tomorrow.

It's the struggle to build future resilience in the face of fate's impending blows.

It's also about the skill of catching a massive wave when it comes.

Today tells us more about what we managed to accomplish yesterday.

So, what should we focus on if everything is so shaky and random?

We should direct our energy to where we have complete control.

In other words, we should build reserves and multiply our options.

Here, an option is the right to make a vertical takeoff one day.

The English writer William A. Ward expressed this well:

"Judge each day not by the harvest you reap but by the seeds you plant."

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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The Unstoppable Force: What Drives True Creators /  by Alexander Lyadov

 

What question is often asked of writer Stephen King?

"Why do you write such terrifying stories?"

He replies, "Why do you assume I have a choice?"

This is the essence of any true creator's attitude.

Sculptors, scientists, poets, and of course, technology company founders.

All of them are instruments, albeit with wills of their own.

A certain force writes with them, like a hand with a pencil on paper.

Fighting against this force is akin to trying to stifle Homeric laughter.

Worse, ignoring its call is fraught with depression and disease.

But by surrendering to it, the founder drinks from a source of possibilities, energy, and ideas.

What is unthinkable for others becomes routine for him.

All assets can be taken away from the founder, and hell rebuild everything, until...

...until the fire burns inside him: "I just can't not do it".

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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From the Gym to the Boardroom: Why Bodybuilders and Wrestlers Train Differently /  by Alexander Lyadov

Jean de Boulogne Hercules and the Centaur Ness (1598)

 

Is the weight training of a wrestler different from that of a bodybuilder?

It seems like they both lift, push and pull the same barbell or dumbbell.

There is a difference, but not in What they do, but in How they do it.

A bodybuilder usually tries to isolate one muscle group.

A wrestler, on the other hand, puts all his resources into action.

The goal of the first is hypertrophy, which means an increase in muscle mass.

And the goal of the second is explosive strength, to lift weight one way or another.

Their functions differ radically from each other.

Making an impression on stage or on the beach is the purpose of function #1.

The meaning of function #2 is to make the opponent surrender, who is inventively and unpredictably resisting with all his might.

So, their different "How?" arises from different "What for?".

Remember this when you are being sold business tools.

It's not about how trendy they are or who recommends them.

It's important to understand the purpose for which the tool was originally created.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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Breaking Through the Invisible Barrier /  by Alexander Lyadov

Have you ever hit a glass ceiling?

It's when something's holding you back, but you're not sure what.

Worse yet, over time the ceiling starts to weigh you down.

Eventually, you can't move a finger or toe, and the cause is unclear.

Attempts to break through the ceiling by force are naive and useless.

After all, you rebel against yourself, or rather your unknown part.

At first, you can blame fate or people by hitting your head against it.

But you can no longer argue if the scenery changes and the ending is the same.

Once you turn your gaze inward, what's the use? The glass is transparent.

Quartz granules were melted in the oven long ago, starting from childhood.

All additives (assumptions, convictions, beliefs) now form a single mass.

No wonder you are stunned - the problem exists, yet it doesn't.

An analytical view is needed to name and describe the phenomenon.

Then you can understand which assumptions are true and which are false.

Interestingly, in the case of success, the glass ceiling is also not visible.

But the reason is different - the limitation vanished as if it had never existed.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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Synthesis or Doom: the Importance of Leverage in Business /  by Alexander Lyadov

 

No matter how well designed a house is, it's not worth much if it's in a bad place.

Therefore, the mantra of the real estate industry is "Location. Location. Location."

There are many parameters for an object, but one stands out above the rest.

Context (geography, history, culture) gives meaning to everything.

Something may be unacceptable here, but over there is a perfect fit.

So, when solving a problem, it's important to understand its unique context.

Otherwise, the best tool will be useless or even harmful.

Also if the opponent is too strong, it's unwise to attack head-on.

It's better to study him, find a weakness, and suddenly strike in one spot.

In other words, task number one is to find the multiplier of your strength.

In most situations, experience tells you which shelf to take the lever from.

In non-standard situations, a synthesis of multiple approaches is needed.

Bottom line: the more desperate the impasse, the greater the need for creativity.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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What is the main bottleneck and the source of all change in business? /  by Alexander Lyadov

 

How long have you been practicing your craft?

For me, I formally became a business therapist about 5 years ago.

Looking back into the past, it's clear that I was already doing this 25 years ago.

Over the years, the scope of responsibility, experience, and tools has grown.

But the essence - the unlocking of business potential through personality - is the same.

Because business can always be bigger and better than it is now.

What limits it? Not what, but who - the individual (and then the group).

At the beginning of my career, no one explained this, but I intuitively understood.

The main problem in business is always and everywhere created by people.

But they are also the source of beneficial change.

Usually all that is needed is a catalyst, either external or internal

Either life will push for change, or the involvement of another person.

Knowing this, you can create value for the business in any position.

The rest of the career is a pursuit of an unattainable ideal. What ideal?

One touch from you triggers exponential growth in the business.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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What holds you back? /  by Alexander Lyadov

"I'd like to expand my business, but can't seem to find anyone to invest."

"The service business provides decent income, but alas, it cannot be sold."

"Asia is lucrative, but without a local partner, it's a no-go."

Where can I find a COO guaranteed to take the routine out?"

"Ah, if only I had X, then I would definitely achieve the desired Y."

Since X is a fantastic requirement, there is no progress at all.

My experience with founders has convinced me that there is no real need for X.

Everything you need right now has long been lying at your feet.

But something stubbornly prevents you from noticing and picking it up. What is it?

For example, the craving to make one bet and instantly win the jackpot.

Or the fixation that success is achieved only in a certain way, and not otherwise.

Perhaps it is the fear of letting go of the boring but comfortable status quo.

Sometimes it turns out that it's not the Y you dreamed of.

Or by denying the ugly form, you miss the precious essence.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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The Mysterious Process Behind 1000x Returns /  by Alexander Lyadov

 

No venture investor can predict a jackpot company.

There are too many factors that can destroy a startup at an early stage.

And portfolio diversification does not guarantee target returns.

As scattered chips on a gaming table do not cancel out chance.

So why do some funds consistently make money while others lose?

The difference lies in their focus on what can be controlled.

If you manage the process, you can continuously improve it.

And therefore, increase efficiency and reduce errors.

What is this mysterious process that rewards 1000x?

Top investors create a first-class flow of incoming projects.

If it succeeds, it doesn't matter who will become the next Google.

By the way, this insight is applicable to any business, and life in general.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

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"I have an important business decision to make. Can you help me?
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Free the Entrepreneur /  by Alexander Lyadov

You are the main bottleneck of your business.

But at the same time, you are the origin of all change.

Acknowledging this is the first step, but not everyone is ready for it.

Because then you can't pass the responsibility onto others.

This is just the beginning because the hardest part is getting to the root problem.

You see the negative symptoms, but their source is intangible.

Why? Instead of mental shackles, you only see a precious bracelet.

In other words, lies are dressed up as truth, and evil is perceived as good.

How do you get out of this impasse? You need an external push or catalyst.

Either reality will eventually burn the lies of assumptions with the flames of despair.

Or another person will help you separate the wheat from the chaff.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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The Poison of Plenty: Why Abundance Can Be Dangerous for Entrepreneurs /  by Alexander Lyadov

People have long understood how a lack of something, like hunger, can be deadly. The consequences of excess, however, may not be immediately apparent, but they are just as dangerous. For example, excessive body fat increases the risk of mortality by 50%. It may seem that eradicating hunger should lead to a long and prosperous life, but this is not the case.

Having defeated disease, an abundance of cure now becomes poison. For instance, many empires fell not due to external attacks, but because security and abundance bred laziness, debauchery, and indolence. As a result, societies imploded from within, due to a vacuum of meaning and sharp contradictions.

Smart entrepreneurs eliminate any vulnerability in their business. Wise founders are just as concerned about excess as they are about scarcity. Therefore, they intentionally impose restrictions on themselves and their business. For instance, they create a board of directors to hold themselves accountable, or introduce a minimum rate of return for investments in any project. Some entrepreneurs consciously refrain from paying themselves dividends from their immense profits, reinvesting them in the business. They reasonably fear becoming a softened and demotivated king from a once energetic and ambitious contender.

Yours sincerely,

-Alexander

You can help Ukraine defend itself and the World from Russian aggression here.

”Who are you and what do you do?"
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"I have an important business decision to make. Can you help me?
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