Starting June 4, 2020, I've been firing off this newsletter for the 1208th time.
Usually, I'm so pumped with inspiration that words just pop out. But sometimes, I stare at the blank screen for what feels like forever. Like when the thought hits me: maybe no one really needs this.
On one hand, I can't not write. Unspoken thoughts, like termites, chew away at my "foundation." But on the flip side, it loses meaning without readers. Any musician will tell you there's a difference—performing in front of a mirror versus a live crowd.
Because it's not just about catching deep meaning. It's about skillfully preparing it, setting the table, and savoring it with other enthusiasts. Sharing ideas, stories, or food is an ancient need.
Sure, we don't always know how people react to our words and deeds. But secretly, we believe they might be useful to someone too. It's like reconnecting with something much greater than ourselves.
Then, a letter comes and restores my harmony:
"Thanks, Sasha, for not stopping writing. Your letters are a little island of stability in this world of uncertainty and black swans that pop up here and there :)"
Maybe something similar is happening with you. You've been at your craft for a long time, diligently and passionately. But feedback is nowhere to be found, making you doubt. Be patient.
Those who truly value it notice your contribution. It's just that in the hustle and bustle of life, there's not always a chance to let you know.
By the way, I want to say thank you. You were there when darkness thickened and when dawn broke. There are still many challenges ahead, but together, we'll overcome them. We do not yet know our potential.
I wish you to be pleasantly surprised: 'Wow! It turns out I can do THIS!'
Happy New Year!
Sincerely yours,
-Alexander
About me:
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.
How can I help you?
If you've long been trying to understand what is limiting you and/or your business and how to finally give important changes a push, then The Catalyst Session is designed specifically for you. Book it here.