History knows countless inventive minds and promising young companies whose names faded away. Why? They couldn't safeguard the "Wow" value they brought to the world.
The moment one player in the market gains a significant advantage, there's a swarm eager to grab a piece of it too. Some competitors play fair, like buying licenses or investing in R&D. Others easily break any laws and norms, just to get what they want.
That's why the best players stand on two legs, figuratively speaking. In fat and lean times, they keep investing in new ideas to stay ahead. Simultaneously, they deepen the moat around their castle (patents, lobbying, systems), strengthen their army (lawyers, cybersecurity, etc.), and station guards on the walls.
Stop neglecting novelty; your business will wither inevitably. Let your guard down? Barbarians breach your city through a gap in the fortress wall.
Creativity thrives with stability and abundance. In the real world, if there is no security, there is no growth.
Sincerely yours,
-Alexander
About me:
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.
How can I help you?
If you've long been trying to understand what is limiting you and/or your business and how to finally give important changes a push, then The Catalyst Session is designed specifically for you. Book it here.