We trust our eyes too much. The same goes for what we can smell, hear, or touch. If we can sense it, we think it’s real, reliable, solid. Everything else seems less important.
But this is a falsehood—we confuse physicality with reality.
The truly important things are often hidden from sight:
a gut feeling about a business opportunity,
an emerging trend taking shape,
a partner’s abnormal behavior,
the union of a sperm and egg,
imagining a desired future,
a brewing palace coup,
a virus breaking free,
a paradoxical idea,
a leap of faith, and so on.
Is it real if it’s not there?
Let’s clarify: is it real if it’s not there yet?
Or put another way: is it real if your eyes can’t see it yet?
Given the scale of future change, the unseen is a greater reality.
That’s why it’s crucial to notice the first faint signals in your life.
Yours sincerely,
-Alexander
About me:
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.
How can I help you?
If you've long been trying to understand what is limiting you and/or your business and how to finally give important changes a push, then The Catalyst Session is designed specifically for you. Book it here.