Unknown photographer
The hardest thing is to endure your true self.
Inside each of us, forces boil like a volcano and a tsunami.
So people hide from themselves. And then, of course, they suffer.
One lacks the aggression to defend her boundaries. Another feels guilty when vitality bursts out of him. A third plays the naive fool at the first sign of pressure. A fourth is afraid of her own throne.
Since ancient times, people knew these forces exist—and that you must learn to live with them. Otherwise, life withers, both in a person and in a community. Illness, conflict, and misfortune follow.
Carl Jung went further and called them archetypes. Once you can tell these forces apart, you can work with them. And often it comes as a shock: “Wow. This is in me too? I didn’t know myself at all.”
How an archetype shows up can inspire—or terrify. Like nuclear energy, it needs a solid container, skill, and safety.
Don’t go into these depths alone.
These forces quietly seize control.
Someone should be there to hold the rope and call you out when necessary.
But if you can endure this unknown version of yourself —
the impossible becomes possible.
Sincerely yours,
-Alexander
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.
Stuck? Your business grows when you do. I’m your business therapist to guide your shift. See testimonials here. Ready? Book your Catalyst session.