Double Ankle Pick / by Alexander Lyadov

Today, we practiced the "ankle pick." It's as effective as it is simple. You drop sharply onto your knee, grab your opponent’s heel, and yank his support out from under him.

But the move often fails because the opponent pulls his leg back. Champion trainer John Danaher advises, "Use failure to generate success. A double ankle pick is when you hit an ankle pick, it fails, and then you just try again and succeed on the second occurrence."

The trick is that there are few downsides for you. For a tiny expenditure of energy, you might gain a lot in return.

My dog uses a similar strategy, subtly signaling that he’s ready to do any trick for a treat. There's no guarantee I'll agree this time, but it costs him nothing to sit there and wait.

An entrepreneur intuitively searches for such a "lever." He’ll gladly make a follow-up call to a customer, remind an investor of his project, say “No” one more time in a negotiation, or keep pursuing a talented employee for a year.

But why does this work?

An entrepreneur lowers the cost and and increases value at the same time. The more a founder thinks about his business, the less he worries about himself. When his ego isn’t inflated, he has no problem swallowing rejection or knocking on a closed door again.

Moreover, the founder sees the potential of the "goldmine" fate is offering him. In the future, he sees not only financial gain but also a revolution in the industry, benefits to people, team growth, his own personal meaning, and much more.

Isn't it worth going for that ankle pick one more time?

Sincerely yours,

-Alexander


About me:
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.

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