Coaching Bliss / by Alexander Lyadov

"Is it done? 600?" the sports rehabilitator asked. The conversation took place a month after my meniscus surgery.

"Done. I did 700 squats instead of 600," I reported." I reported. I noticed astonishment and satisfaction in his eyes. After the workout, I inquired about weekend homework. To my surprise, the rehabilitator said, "Take two days off."

As a business therapist, I understand him well. It's tough to work with a client whose request hasn't matured yet. They can be smart, ambitious, and have a promising business. But the most important thing is the realization that they are stuck. Because if the founders are not willing to work on themselves, we'll end up dedicating 80% of our efforts to unproductive activities, trying to rekindle the smoldering embers.

It's a different story when entrepreneurs yearn for change. They've already tried all the known methods and followed advice from employees, consultants, and friends. But, alas, the desired result is still missing. In the words of writer Steven Pressfield, a person is tormented by the eternal question: "Why is this f$*king thing not working?"

Fortunately, in the depths of frustration, they're closer to an answer than ever. In this case, our collaboration is like an F-1 race car pit stop. Our actions are swift, efficient, and synchronized. It feels like the problem is solving itself. For a coach, therapist, or mentor, encountering a self-motivated athlete, client, or student brings the greatest joy.

Sincerely yours,

-Alexander


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”Who are you and what do you do?"
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.

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