An expert is someone who can identify the #1 cause behind a cluster of problems. Naturally, an expert has no trouble identifying solution #1.
Everyone else? They’ll argue themselves hoarse, tangled in problems and solutions #101, 256, or 500. They lack depth of experience to separate what’s crucial from what’s trivial.
A vivid example of this is the flood of wellness and longevity "gurus" on social media. They’ll pitch every possible method, diet, and supplement, claiming to turn you into a superhuman.
Social media itself fuels this fire, rewarding gurus for chasing attention rather than truth. The noise is deafening, and any real signal is drowned out.
But let’s be honest—the audience is at fault, too. People crave novelty. "Give me hope! Tell me the Water of Life is on sale (discount code courtesy of the guru)!" A true expert isn’t afraid to revisit an old, trusted piece of advice.
Take Dr. Peter Attia’s recent interview, for example:
"I think that the majority of the healthspan benefits that we speak of, both mind and body, are going to come from exercise. If someone said, 'Peter, just direct me to one thing,' I would direct them to read the cha on exercise and figure out a way to balance your exercise portfolio around the right amount of strength training, the right amount of cardio training, and the right amount of movement training. And I think that, on a singular level, that’s going to pay higher dividends."
Yours sincerely,
-Alexander
About me:
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.
How can I help you?
If you've long been trying to understand what is limiting you and/or your business and how to finally give important changes a push, then The Catalyst Session is designed specifically for you. Book it here.