Some founders have a nuclear reactor inside them. They radiate energy nonstop, saturating everything and everyone around them.
Their problem isn’t how to start something new—it’s how to focus, realize full potential, and then not lose it all.
Other founders and CEOs don’t have a reactor. They have a fire. Sometimes it blazes high into the sky, and sometimes it nearly goes out. Either way, they must constantly feed it with wood.
They have the burning process mapped out to the fifth decimal place. Their main worry? Finding a steady supplier of firewood, peat, or coal.
Failure looks the same for both types—after a decade of effort, they have neither a major business nor financial reserves.
So what’s the secret of those who succeed? They recognize their "limp"—the hidden flaw that keeps their business from moving straight, causing it to drift left or right.
A superpower (Plus) always creates a vulnerability (Minus).
It feels like a curse—no matter how hard founders try, they always seem to attract the “wrong” people or face obstacles stacked against them.
Everything changes when they humbly admit: “This is just how I’m wired—an excess of X and a shortage of Y.” From there, it’s just a technical problem—how to make up for the shortfall. And there are plenty of options.
The key is to build a systematic “safety switch” because your natural weakness, Y, will keep showing up again and again.
Yours sincerely,
-Alexander
About me:
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.
How can I help you?
If you've long been trying to understand what is limiting you and/or your business and how to finally give important changes a push, then The Catalyst Session is designed specifically for you. Book it here.