Let Go to Gain / by Alexander Lyadov

For some remarkable professionals, chasing long-term jobs is more harmful than helpful. Yet, because of societal norms and ingrained habits, they persist in seeking "lifetime employment."

And they find it... only to lose it within a year.

You could puzzle over the nature of such a curse. Or, let me offer something better: turning that curse into a gift.

Imagine you deeply desired what you actually despise.

This means that working on short-term projects is your ideal. Here’s why working in 3-9 month cycles might just be perfect:

  • It’s easier to agree on specific results with a client.

  • It’s simpler to deliver what you promise (if you’re an expert).

  • Clients are more likely to pay bonuses since they’re affordable.

  • Especially when a happy client offers you the next project.

By the way, you’ll face almost no competition. Most specialists are chasing stability through long-term employment.

Unlike them, you make life easier for your clients: “Why should we overcommit in a chaotic market? Let’s nail this one great project, X1. If it works out, we’ll do X2, and so on.”

Long-term relationships can be seen as a continuous series of short-term engagements. Your value isn’t in sticking to one team but in being the expert who’s consistently invited to join new games by different people.

Yours sincerely,

-Alexander


About me:
As a business therapist, I help tech founders quickly solve dilemmas at the intersection of business and personality, and boost company value as a result.

How can I help you?
If you've long been trying to understand what is limiting you and/or your business and how to finally give important changes a push, then The Catalyst Session is designed specifically for you. Book it here.